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Privacy Policy


Data Protection

The information that you submit will be held and used by Equine Essentials Direct Limited or their representatives in accordance with the provisions of the Data Protection Act 1998. Further details are available at The information is held for the purpose of order processing, account administration, statistical analysis and business analysis. We will only pass on information about you as an individual to third parties to enable us to perform services requested by you or with your prior consent.

If you would like to receive details of products and offers that may be of interest to you please indicate this by checking the box during the payment process, you may be contacted either via e-mail, letter, telephone or other reasonable means of communications.


We will strive to protect your personal information, however, no data transmission over the internet can be guaranteed to be totally secure. Therefore, we cannot ensure or warrant the security of any information which you send to us, and you do so at your own risk.

Changes to our privacy policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by email.


If you have any questions or complaints with regard to this Privacy Policy or how we use your personal information, please contact